Privacy Policy
Last Updated: September 4, 2026
Overview
Monarch Performance Physical Therapy, LLC (“Monarch,” “we,” “us,” or “our”) respects your privacy. This Privacy Policy explains how information may be collected, used, and shared when you visit monarchperformancept.com (the “Website”), contact us through the Website, or make a purchase through the Website.
This Website Privacy Policy applies to information collected through our public Website. It is separate from Monarch’s Notice of Privacy Practices, which addresses protected health information maintained in connection with physical therapy care.
Information We Collect
Depending on how you interact with the Website, we may collect information you voluntarily provide, such as your name, email address, phone number, information submitted through our contact form, communications you send to us, and information associated with purchases made through the Website.
If you make a purchase through the Website, we may also collect transaction-related information such as your name, email address, billing information, purchase details, and order history. Complete payment card information is processed by the payment processor used through our checkout and is not intended to be directly stored by Monarch.
The Website may also automatically collect technical and usage information, including information about your browser, network, device, IP address, referring pages, pages visited, clicks, scrolling, searches, and timestamps.
How We Collect Information
We may collect information when you submit a contact form, contact us, make a purchase, interact with Website features, or otherwise voluntarily provide information to us. Certain technical and usage information may also be collected automatically through Squarespace, cookies, analytics tools, and similar technologies.
How We Use Information
We may use information collected through the Website to respond to inquiries; provide information about our services; process and fulfill purchases; deliver digital products; communicate about transactions or requested services; operate, maintain, secure, and improve the Website; understand Website traffic and usage; measure advertising and marketing performance; maintain appropriate business and transaction records; comply with applicable legal obligations; and protect the rights, safety, and security of Monarch and others.
Squarespace, Analytics, Advertising & Cookies
Our Website is hosted by Squarespace. Squarespace may process information necessary to provide and secure the Website and may provide website analytics to us.
We also use Google Analytics and may use Google Ads measurement, conversion tracking, or related advertising technologies. These tools may use cookies or similar technologies to help us understand Website activity, measure the effectiveness of advertising, and understand actions visitors take after interacting with an advertisement.
Our Website may use necessary cookies that support Website functionality as well as analytics, performance, or advertising technologies. Where applicable, visitors may be given choices regarding non-essential cookies through our cookie consent tools. You can also control certain cookies through your browser settings.
Because our use of advertising and analytics tools may change over time, the specific cookies and technologies used on the Website may also change.
Contact Forms
When you submit a contact form on our Website, we may collect information such as your name, email address, phone number, and the information you choose to include in your message. We use this information to respond to your inquiry and communicate with you regarding the reason you contacted us.
Please avoid submitting sensitive medical or health information through general Website contact forms unless specifically instructed to use an appropriate system for that purpose.
Scheduling Through Jane
When you select a booking or scheduling link on our Website, you may be directed to Jane, a third-party platform that Monarch uses for scheduling and practice management. Information you provide directly through Jane is processed through that platform and is subject to the applicable privacy practices, agreements, and safeguards governing that service.
Monarch’s Website Privacy Policy does not replace any notices, consents, or privacy practices that apply to information collected in connection with physical therapy care.
Purchases & Payment Processing
If you purchase a digital product or other item through our Website, Squarespace and the payment processor connected to our checkout may process information needed to complete the transaction. This may include your name, email address, billing information, payment information, purchase details, and transaction information.
We may retain information relating to your purchase as reasonably necessary to fulfill your order, provide customer support, maintain business and tax records, prevent fraud, resolve disputes, and comply with applicable legal obligations. The payment processor used by the Website may be updated from time to time.
Third-Party Service Providers
We use third-party service providers to support our Website and business operations. These may include providers for website hosting, analytics, advertising measurement, scheduling, practice management, payment processing, communications, and other business functions.
These providers may process information as necessary to provide their services and are subject to their own privacy practices and any applicable agreements with Monarch. We do not sell or rent personal information for money.
Patient Information & Healthcare Privacy
Information collected through the public Website is not necessarily the same as protected health information maintained in connection with a physical therapy relationship.
If you become a patient of Monarch, certain information relating to your care may be governed by applicable healthcare privacy requirements and Monarch’s Notice of Privacy Practices. Please refer to that notice for information regarding the use and disclosure of protected health information and your rights relating to that information.
Email & Other Communications
If you provide your email address or phone number, we may use it to respond to your inquiry, communicate about services or purchases, or provide communications you requested or consented to receive.
Providing contact information through a general inquiry form does not, by itself, mean that you have agreed to receive unrelated marketing communications. If Monarch offers optional marketing communications, you may opt out using the method provided with those communications.
Information Sharing
We may share personal information with service providers that assist us in operating the Website or business; as necessary to process purchases or provide requested services; when required by applicable law, legal process, or governmental request; when reasonably necessary to protect rights, property, safety, or security; or with your consent or at your direction.
Data Security
We use reasonable administrative, technical, and organizational measures designed to protect personal information in our possession. However, no method of transmission over the internet or method of electronic storage can be guaranteed to be completely secure.
Data Retention
We retain personal information for as long as reasonably necessary for the purposes for which it was collected, including to provide requested services or products, maintain appropriate business records, comply with legal or regulatory obligations, resolve disputes, and enforce agreements. Retention periods may vary depending on the type of information and the purpose for which it was collected.
Children & Minors
Our Website is intended for a general audience and is not designed to solicit personal information directly from children. Monarch may provide physical therapy services to minors, but a parent or legal guardian will generally be involved in scheduling, consent, and communications as appropriate.
If you believe a minor has submitted personal information through the Website inappropriately, please contact us so we can review the situation.
Your Choices
You may contact us to ask questions about personal information you have provided through the Website or to request that we review, correct, or delete certain information, subject to applicable legal, healthcare, financial, record-retention, and other requirements.
You may manage certain cookie choices through the Website’s cookie controls, when available, and through your browser settings.
Third-Party Links
The Website may contain links to third-party websites or services. We are not responsible for the privacy, security, content, or practices of third-party websites. We encourage you to review the privacy policies of third-party services before providing information to them.
Changes to This Privacy Policy
We may update this Privacy Policy periodically to reflect changes to our Website, business practices, technologies, or applicable requirements. The “Last Updated” date at the top of this policy indicates when it was most recently revised.
Contact Us
Questions or requests regarding this Privacy Policy may be directed to:
Monarch Performance Physical Therapy, LLC
9301 Forsyth Park Dr, Suite C
Charlotte, NC 28273
Phone: (980) 580-8936
Email: kiley@monarchperformancept.com